Beyond GIS Mapping:
Location Intelligence for Retail & More

Make better and faster location decisions with the Location Intelligence platform TargomoLOOP. Use the power of geographical information systems (GIS) and Location Analytics to turn your locations into a competitive advantage.

Targomo LOOP

Location Planning Made Easy

Targomo provides retailers and last mile delivery suppliers with an easy-to-use location intelligence platform for site selection and location network planning. With its intuitive design and pre-installed data, TargomoLOOP enables you to create powerful and fast spatial analysis without any technical background. Run through numerous scenarios within minutes, gain data-based insights and speed up your decision making.

  • Intuitive Design
  • Pre-installed data
  • Quick results
  • AI-powered analytics
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Drive location network performance with geodata, GIS mapping and spatial analytics

Find the best location for your business
Optimize your branch network
Replicate your success

Find the best location for your business

Analyze locations and catchment areas with travel time calculations, socio-demographic statistics, movement data, and pointsofinterest (POI). Widen your customer base by offering customized products or services.

Address one or more of the following strategic issues:

  • Catchment evaluation
  • Retail market definition and trade area analysis
  • Drive-time and distance analysis
  • Territory planning and optimization
  • Site selection and location planning
  • Footfall calculation
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Optimize your branch network

Draw more people to your stores by analyzing your network and competitors at the same time. You will find the best sites to compete, reach new customers and avoid cannibalization within your own network.

Address one or more of the following strategic issues:

  • Network planning and scenario modelling
  • Competitor, white spot and cannibalization analysis
  • Analysis of geographical fit for possible merger/acquisition candidates
  • Optimization of branch networks after merger/acquisitions
  • Planning of logistic hubs and fulfilment centers
  • Assortment optimization
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Replicate your success

Discover correlations between location variables and your business KPIs that enable you to replicate your success. Predict the impact of changes in your branch network and reduce the risk of failed investments.

Address one or more of the following strategic issues:

  • Identification of success drivers
  • Demand/spend estimations
  • Site selection for new store openings
  • Impact of closures and relocations
  • Assessment of the returns from an increase/decrease in store size
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Data-based analysis to set up new partnerships and improve existing network
“We use TargomoLOOP for both the optimization of our network as well as expansion. We can use reliable data sets and discover new areas to set up partnerships.”
Fabian Zimmermann, Business Development @DrSmile
“Thanks to Targomo, we are able to evaluate new real estate offers within a few minutes.”
CEO, leading German retailer in the food and beverages industry
Increasing map usage from 4 to 10% with travel time search
"Targomo's API is technically impressive and easy to integrate. Within one month we were ready to launch the new feature."
Amel Taibi, Senior Product Manager @Seloger
Lowering the bounce and exit rates by 15%
"I am really a fan of our new travel time feature. It sets us apart from other platforms and gives us an important competitive advantage."
Stefan Ruoss, Web Platform Manager/Scrum Master @newhome
Pricing

Find the right plan for you

FREE
Free of charge

Get Started with Location Intelligence

Generate location insights right away

  • Free Location analytics
  • Free data sets
  • Free reporting
PRO
€ 399 / month

Leverage full value of location analytics

Solve strategic challenges and profit from in-depth location data

Free tools plus:

  • Optimize your network
  • Enhance your location analytics
  • Use in-depth location data
  • Build powerful reports
ENTERPRISE
Customized solution

Seize the power of Geo AI

Establish geospatial Artificial Intelligence as a main growth driver for your business

Pro tools plus:

  • Replicate your success with Geo AI
  • Receive a customized setup
  • Data science consulting & CSM
Data & Features

Benefit from pre-installed data sets and advanced analytics

Catchment Area
Points of Interest
Demographics
Reachability
Travel Modes
Foot Traffic
Competitor Analysis
Correlations
Maps & Graphics
Reports
Catchment Area
Understand your catchment area

Learn how many potential customers can reach your location and whether a site is attractive with our detailed catchment area analysis. It is based on 4 travel modes (car, bike, walk, transit) with different speed options and provides pre-installed socio-demographic data sets and points of interests.

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Points of Interest
Characterize an area by Points of Interest

Learn about an area’s characteristics and discover whether it matches your brand’s positioning by analyzing the Points of Interest nearby. Create customized groups to define neighborhood profiles. We also provide 30 pre-set POI categories to choose from.

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Demographics
Select your target group with pre-installed data sets

You can choose from a comprehensive range of pre-installed sociodemographic data sets. They include population statistics like population by age and age groups, gender, nationality, place of birth, and religion. Household statistics include general size, family size, households by children and seniority, and more.

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Reachability
Learn how many people can reach locations in a certain travel time

Reachability analysis provides the basis for understanding the catchment area of a location or an entire branch network. It is not measured by a simple radius around a point but takes into account the actual travel time that people need to reach a location. You can calculate reachable areas for up to 30 min in the free plan, up to 60 min in the Pro plan, and even longer if you choose the Enterprise solution.

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Travel Modes
Calculate catchment areas for 4+ travel modes

TargomoLOOP lets you calculate catchment areas for four different travel modes: walk, bike, car and transit. For walk and bike, you can even individually adjust the travel speed, which allows you to calculate the reachable area for additional travel modes such as e-bike or running.

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Foot Traffic
Estimate potential visitors during specific time periods

Foot traffic, also referred to as footfall or temporary visitors, is an insight into the number of consumers passing through and visiting certain areas. It is a valuable figure especially for retail businesses to answer questions such as: How many people visit or walk near my business during specific time periods?

Temporary visitors data is available in the Pro plan.

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Competitor Analysis
Compete successfully

The platform allows you to visualize your store network in relation to the competition. This allows you to compare locations and identify white spots, growth potential and strategic expansion opportunities. At the same time, you can also identify cannibalization effects within your own network.

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Correlations
Identify success drivers

Which location variables have a positive impact on my business success? Are there factors with a negative influence? You can answer these questions with a dedicated correlation analysis. Upload your own business data and analyze with a few clicks whether there are correlations with location data, and which are the success drivers for your business.

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Maps & Graphics
Visualize data on an interactive map

The platform provides you with a dynamic data visualization on an interactive map. You can run through different scenarios in no time and immediately see the results on the map. Easy-to-understand visualizations and reports help you communicate your results effectively.

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Reports
Download powerful reports

Detailed reports help you effectively communicate and preserve your results. Download tables and data visualizations on a map as PDFs, or save your analytical results as processable CSV data.

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Get location insights now. What are you waiting for?