Select the Perfect Location for Your Restaurant
Maximize profitability and customer reach with data-driven location intelligence. Forecast the performance of new sites, identify prime spots with high-traffic, and analyze competitor presence to build a thriving restaurant network.
Perfect Spot for Your Restaurant
Main Site Selection Factors
Choose Restaurant Locations That Capture the Right Demand
Restaurant’s demand is a mix of impulse and planned behaviour, shaped by time of day, location type, and surrounding activity. Strong locations depend on visibility, relevant footfall, accessibility, and the right local demand.
■ What drives performance: QSR and high-footfall formats depend more on visibility, and surrounding activity, while dine-in and destination concepts depend more on accessibility, local routines, and complementary demand sources.
■ What to analyse: The focus is on immediate site visibility, daytime and evening demand patterns, surrounding activity, and competition — depending on the restaurant concept.
Where should you open your next restaurant?
Will this location perform best at lunch, dinner, or both?
What is the competitive landscape around the site?
Who can reach your location: locals or tourists?
What kind of neighborhood is it, and what POIs are nearby?
Targomo’s Solution
Restaurant Site Selection with TargomoLOOP & GeoAI
Our location intelligence gives a comprehensive view of your network. It integrates demographics, foot traffic, purchasing power, POIs, proprietary data, and more into one platform. Whether you’re opening, relocating, or closing sites, move faster and make your decisions with more clarity.
Identify Prime Areas
Discover untapped market opportunities using restaurant foot traffic data, demographics, and POIs like offices or transit stations.
Predict KPIs
Estimate potential revenue and guest count of a specific location before making an investment.
Identify Peak Time
Track footfall by hour, day, or season, split by locals or tourists, to optimize campaign timing and staffing.
Model Scenarios
Simulate openings, closures, and relocating sites before investing time and resources.
Generate Reports
Configure and export tailored reports to share with stakeholders and partners.
Get Started in TargomoLOOP
Set Up Restaurant Analysis by Concept and Daypart
Restaurant analysis starts by combining catchment layers with the right data for the concept and time of day.
Micro Catchment: Immediate Demand
Local Catchment: Local Visits and Routines
→ Typical datasets: Visitors, Points of Interest (complementary and competitive), Public Transport Stops
Macro Catchment: Destination Dining and Repeated Reach
→ Typical datasets: Socio-demographics,Tourism Analytics, Competitor POIs
Ready to see what Targomo can do for your business?
Explore our solutions and discover how to integrate them into your workflow.
Use Cases
Real-World Applications for Restaurant Success
Evaluate Sites Before Investing
Run restaurant competitor analysis, assess reachability, demand and revenue potential to validate site proposals and minimize risks.
Find the Best Locations for Expansion
Discover new high-demand areas with the right restaurant foot traffic mix of locals or tourists for expansion.
Strengthen Your Restaurant Network
Simulate openings and closures, spot over- and under- performers, avoid oversaturation, and adapt to shifting patterns.
See What Our Customers Say
Proven Results, Trusted Partners
“Working with Targomo pays off for us. I particularly appreciate TargomoLOOP’s intuitive user interface, which makes our daily work much easier.”
Andreas Weber, Head of Real Estate at McDonald’s Germany
Proven Results, Trusted Partners
“The ability to evaluate and compare locations using accurate data has allowed us to significantly optimize our expansion strategy.”
Kevin Kock, Chief Revenue Officer
OUR CLIENTS
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